Original design power, global layout! Higold · Mongolia New Product Launch Conference & Flagship Store Grand Opening
On June 8, the 48th station of the Global New Product Launch Conference crossed the national border and inspired Mongolia. In the grand environment of art tour, Higold interprets all kinds of styles, takes on a long journey, shakes waves in the hinterland of Asia, takes the lead in modern home aesthetics, shows the original meaning of life in the order of art, and resonates with the global residents.
The vast grasslands will witness Higold's new attitude. Mongolia, living next to China, the splendor of humanity and the energetic of nature are fully flowing in this "country of blue sky", the magnificent mountains and rivers give birth to nomadic customs, and the golden spears and iron hoof create the national character. Higold aims at innovation, integrating the world's design inspiration, refining the aesthetic core of the living room, loading the fine luxury and freehand into the daily life, and bringing the colorful elegant rhyme here.
The Mongolia Conference is the upgrade of the internationalization strategy of Higold after the Vietnam Conference, aiming to further promote the Higold brand to sail to the overseas market. So far, Higold has held a total of 48 New Product Launch Conferences, both at home and abroad, global layout, showing international vision and excellent strength, with brand power, product power, design force to strengthen the "Globalization" strategy, whistling and sailing to the world.
In the morning, headquarters leaders such as overseas sales directors from Functional Hardware BU and Kitchen & Bath BU of Higold Group came to the scene and cut the ribbon together with Т.Адилцэцэг, general manager of Higold Mongolia Flagship Store. Accompanied by melodious Morin Khuur and bold Khoomai performance, Higold Mongolia flagship store opened in a ceremony full of Mongolian characteristics.
In the afternoon, Higold 2024 Global New Product Launch Conference • Mongolia station, started at Ulaanbaatar Shangri-La Hotel, coming with lots of new products full of aesthetics. Higold's kitchen accessories, wardrobe accessories, furniture fittings, kitchen&bath hardware and other new products released first time in Mongolia, reflecting the clever thinking, overflowing vigorous interest.
The gilt pen is elegantly starting to write, and the extension of the warm brushstrokes is straight to the core of beauty. The leaders of the headquarters of Higold Group and the Higold Mongolia agent team jointly pressed the golden handprint for the Higold 2024 Global New Product Launch Conference • Mongolia station. Alex Wang, general manager of Functional Hardware BU of Higold Group, extended sincere congratulations to Higold Mongolia through video, together with Higold distributors in China and abroad from Uzbekistan, Vietnam, Portugal, Slovakia and other countries.
Based on 23 international design awards and more than 900 patented technologies, Higold is firmly sitting in the first echelon of home hardware industry. Nearly 400,000 square meters of digital production base for quality casting, intelligent production line to highlight the efficiency advantage, to escort the strong brand to the world. At the conference site, the leaders of the headquarters of Higold Group shared the corporate brand and introduced Higold's corporate strength and brand culture to the guests.
The preface is poetic, presenting top design. The overseas directors in charge of the Functional Hardware BU and Kitchen & Bath BU of Higold Group brought a full series of 2024 new products, shared experiences and design with on-site guests, and showed fine craftsmanship, drawing a smart environment with a minimalist pen.
Metal and logs, structure and sequence, presenting pleasant details of the new products. Jingran series drawer division system is released recently. The selection of northern European noble wood, fine division of storage modules, so that all kinds of the kitchen utensils are in their place, with elegant luxury aesthetics to lead the high-end kitchen trend. Shearer tall cabinet storage drawers with full extension, independent layered and deduce multiple storage forms, try its best to advance and expand the dimension to create a broad view of access. Shearer 4.0 series pull out basket got Redot and iF Design Awards, with drawer in drawer design, maximizing storage space, combining rose gold and premium gray colors.
BV2.0 series wardrobe accessories launched recently, with surface micro innovation, but big upgrade of the interior. New beauty storage drawer added, letting consumer can enjoy the freedom of making up. The front frame has been upgraded to seamless all-leather craftsmanship, which is restrained and exquisite, revealing a sense of new luxury.
The appearance of furniture fittings, based on good quality, show an elegant dialogue between force and beauty. The K Series one-line hinge that achieves Europe-import substitution is far ahead in the industry, and the innovative three-way design can truly avoid rebound, 14-25mm thick door panels can be applied, interpreting the ultimate performance and simple aesthetics. The comprehensive outstanding M series full extension rebound hidden rail solves multiple pain points in the industry, rebound synchronous integrated structure, trigger more sensitive, run more smoothly, and optimize the drawer use experience.
BL4.0 sink, taking the beauty of metal, writes a luxurious and elegant rhythm. BL4.0 sink was recently launched with an innovative attitude, using an innovative track diversion design to build a new paradigm for rapid emissions. The new 2024 Red Dot Award Winner B2 series of constant temperature multi-functional shower, 368 liquid silicone water outlet is like the top of the sky, creating a bathing experience of star raindrops. B1 basin faucet took design inspiration from the shape of the swan's neck, elegant curves seem to be formed naturally, the swan's wings into a handle, and in an instant, poetry springs in the palm.
Immersed in the beautiful scenery of the spirit of life, the colorful light fills the side of the body, reflecting the beautiful scenery. During the dinner, the leaders of the headquarters of Higold Group awarded the “Overseas Outstanding Distributor” to the flagship store of Higold Mongolia, and gave a toast to the guests on the spot to jointly congratulate the success of Higold 2024 Global New Product Launch Conference • Mongolia station.
Higold crafted home hardware, gets rid of the shackles of regions and national boundaries, finds resonance in diversity, and dances with the world. In recent years, Higold has been actively engaged in overseas markets, drawing international blueprints, and opening the road to forging the world's top brands at full speed.
Nowadays, Higold products are sold to more than 90 countries and regions around the world, building an international sales and service network to realize the globalization from products to brand output. With the top design team, the establishment of overseas R&D design center, creating a new style of home aesthetics. Continue to be active in the Cologne exhibition, Milan Design Week and other global exhibitions, through high-quality innovation and exposure, to win the favor of global high-end customer groups.
Every step of the international development of Higold has gone solid and strong, brave and resolute, and has shown strong innovation ability and brand strength in a far leading attitude, so that brand growth can break the boundaries of the country and lead Chinese manufacturing to the world stage.
In the brilliant unveiling of Higold Mongolia flagship store, a full series of star products such as functional hardware, furniture fittings, kitchen & bath hardware are lined up, full of the showroom leisurely, writing a beautiful life. With the pioneering concept of the pen, betting space poetry, embedded in the temperature of living, the order of life, elegant style, artistic imagination, placed in it, which will also become an important display window of the brand and product strength in Mongolia.
Under the guidance of the "One Belt, One Road" and other policies, along the ancient business road that was set out by the ancestors thousands of years ago, Higold has established close cooperative relations with many countries along the "One Belt, One Road", and strode out of the country, becoming a shining Chinese business card and endorsing Chinese brands with hard power.
Counting the evolution of 20 years, creating the beauty of the extremely living environment. The craftsman spirit of "Original design • Quality" is deeply rooted in the brand gene and creates extraordinary in the micro details and the flood of the industry. This "leading world-class home hardware aircraft carrier" is now sounding the vanguard of attacking the global market, leading the Chinese brand power to shine internationally and sail far and wide.