AGENT INVITATION

BRAND INSTRUCTION


Higold Group Co., Ltd, is a diversified innovative enterprise integrating custom hardware, intelligent hardware and home decoration hardware. Higold is a high-end brand in China's home hardware industry. It has been a unicorn in the national sales and market share for many years. The production base of Higold covers an area of 600,000 square meters, with more than 3,000 employees . It is currently a large-scale home hardware R&D and manufacturing base in Asia.

Agency

Higold has a national engineering and technology research center and research institute. At the same time, it set up a design branch in Cologne, Germany, and set up a joint design institute with Pininfarina team in Turin, Italy. With more than 1000 independent innovation patents, it is the winner of the world-renowned German Red Dot Design Award and iF Design Award. Higold products are sold to more than 90 countries and regions around the world, the sales network covers the international market. It has more than 200 total agents in domestic cities, cooperated with tens of thousands of customized stores, hardware stores and bathroom stores, is the strategic partner of many domestic real estate brand business and household brand business.

Brand

Higold is renowned in the industry for its ultimate quality and innovative design. It is committed to building a leading world-class furniture hardware aircraft carrier and striving for improving the quality of  human life.



BRAND ADVANTAGE


1.Top brand of functional hardware in China , supportof a standard brand VI system including showroom design , showroom material,banner.,etc


2.Business includes kitchen accessories , wardrobe accessories , furniture fittings,sink , lighting system and door hardware , smart kitchen appliances , outdoor furniture , supplying a complete range of household hardware and furniture.


3.Hand shakes with Pininfarina Italy , the chief designing team of Ferrari , the noble design leads the trend of hardware industry.


4.The strongest and biggest kitchen accessories manufacturing base in Asia , with over 600 thousand sqm scale , the strongest backup ever for your business development.



JOINING CONDITION


1.Acknowledge the value and prospect of HIGOLD


2.Aggressive and achieve the mutual annual sales target


3.Competent enough to start and run business.



JOIN IN POLICY


Decoration Support: Headquarter should support a certain kinds of marketing material in the showroom and banner.


Exhibition Support: Headquarter should support and share part of the cost for the local exhibition.


Marketing Material Support: According to the annual sales , headquarter should provide a certain percentage of the marketing material value. 


Advertising Support: In order to support brand promotion , headquarter should share the cost of the advertising.


Rebate Support: To acknowledge the excellent performance in a year, headquarter shall set a rebate plan with agency accordingly.



JOINING PROCESS


Application - Mutual Approval - Sign the contract - showroom design - 1st Order - Sampling - Opening up training - Marketing assist


Contact and join us :

Rocky Li,  Mobile: +86 181 2873 7208; Email: rocky.li@higold.com.cn

Umi Wu,  Moblie:+86 159 1580 2561;Email: Umiwu@higold.com.cn



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